B Free Intimate Apparel is an Australian lingerie company based in Melbourne. Our design philosophy is to create comfortable, quality intimates that meet the needs of real women. Our products are based on what women truly want - flattering, comfortable pieces that are essential in any wardrobe. We achieve this by investing in creating the perfect basics based on customer feedback and through extensive trials on women of all body types.
Suitable for all shapes and sizes
At B Free, we have a large variety of essential intimates to suit every style and need. Our supportive wire free bras
collection covers travel
, nursing bras
, maternity bras
, large busts
and post surgery
We provide seamless maximum control shapewear
to cover sizes 6-24. Our quality underwear include styles such as: high cuts
, bikini briefs
, boy shorts
and plus size underwear
B Free's versatile range also includes layering essentials, camisoles
, tank tops
. Our timeless basics will never go out of fashion.
Our collection is made from premium quality yarns on Italian seamless machinery for a luxuriously smooth finish. Our unique fabrics have extraordinary flexibility and bounce to maximise comfort and support, with easy fit sizing. Choose from ultra soft microfibre, bamboo and cotton rich fabrics.
We understand women
B Free responds to women’s needs, whether this be comfort, support, flattering basics or fashion solutions
. We provide an extensive range of accessories and intimates that respond to problems like: visible panty lines, protruding nipples, backless outfits and tight bra bands. Discover our range that comprises bra extenders
, stick on bras
, push up bras
, butt pads
, hip pads
, waist cinchers
, adhesive thongs
, ladder resistant hosiery
B Free is all about making quality wardrobe essentials that meet the needs of our customers. We understand that online shopping can be overwhelming at times. That is why we have helpful size guides, detailed descriptions, photos, videos and blogs to give you the information you need to make a confident decision. If you need advice, our friendly and experienced customer service team are available by phone, email or live chat to help find the best style and fit for you.
For a personalised consultation call us on
03 9882 0471
or use our live chat box in the bottom left corner Monday to Friday 9am-5pm AEDT. You can also email us at firstname.lastname@example.org